OCA Media Commission 1st Meeting Holds

Iran NOC; Tehran: The first meeting of the Olympic Council of Asia (OCA) Media Commission was held in the honorary presence of Hossein Al-Musallam, Director General of the Olympic Council of Asia, and Faris, Chairman of the Commission, and other members of the Commission from Iran, Macau, Kazakhstan, Afghanistan, Chinese Taipei, Oman, Japan, South Korea, and Saudi Arabia. In this meeting, according to the agenda, the promotion of the branding of the Olympic Council of Asia was initially discussed and reviewed.

It was approved that since all events under the umbrella of the Olympic Council of Asia are considered assets of this council, in order to promote the branding of the OCA in upcoming events, influencers active in fields of various industries such as fashion, food cultures, tourism, introducing tourist destinations and hotels assist the Olympic Council of Asia and the organizing committee in this regard. These events include the Harbin 2025 Asian Winter Games and the 2025 Asian Youth Games, which could be the beginning of such great measure.

It was also suggested that awards such as the legacy of the Olympic Council of Asia, the best athletes, the best managers, etc., be presented at future ceremonies, and that celebrities in various fields be invited to attend these ceremonies in order to promote the Council's branding. In another part of the meeting, it was proposed that a documentary titled "Blood, Tears, Sweat" be made for the prominent athletes of each country and distributed through social networks and cyberspace by the Olympic Council of Asia, as well as athletes' social and virtual media. In the final part of this meeting, the issue of protecting athletes from racism and hate and its various dimensions and complexities was raised. By taking advantage of artificial intelligence and analysis software, this tool can be used to help protect athletes in the future.